Kroger customers can now have restaurant-style meals delivered to their door as the supermarket partners with the cloud-kitchen platform ClusterTruck.
"As we're growing, we were starting to think about strategic partnerships and folks that can take our software platform to the next level," Chris Baggott, CEO and co-founder of ClusterTruck, told Cheddar Thursday. "Kroger — being a Midwestern company like ClusterTruck — they were a natural [fit]."
Cincinnati-based Kroger, the largest supermarket chain in the U.S., is launching the service in four cities. ClusterTruck was founded in one of them — Indianapolis.
Kroger's Business Development Leader Ethan Grob says that his company is trying to capitalize on the larger industry trend of delivery-only restaurants.
"If you've been to a restaurant recently, you see third-party delivery people lining up to deliver these restaurant orders, which can take away from the in-store restaurant experience," Grob said. "Restaurants are increasingly looking to take that food preparation out of their main kitchens and into these ghost kitchens or dark kitchens."
And that's exactly what Kroger's found in ClusterTruck.
"We've built a profitable model by being vertically-integrated, and leveraging software and machine learning to control every aspect," Baggott said, citing ClusterTruck's drivers and food cooked in-house.
"We're really tied tight with Kroger on this," Baggott said of his Midwestern neighbor. "We're very invested in being successful with this together."
Americans are still spending, but rising anxiety over jobs, AI, housing and tariffs tells a different story. Kearney Consumer Institute’s Katie Thomas explains.
Disney is back in focus after Q3 earnings. Investors are watching streaming profits, theme parks and ESPN as the entertainment giant looks for its next catalyst
Healthcare policy is shifting fast, raising questions about drug prices, Medicare and access. Leap Health CEO Hani Elias explains what patients need to know.
The U.S. job market is cooling as hiring slows and employers turn cautious. LinkedIn’s Kory Kantenga breaks down jobs, wages, spending and AI’s impact.
AI is entering a new phase as enterprises move beyond experimentation and demand measurable returns. Appian CEO Matt Calkins discusses what comes next.
Commercial Metals CEO Peter Matt reveals how a $2.5B acquisition spree is transforming the 111-year-old steelmaker into a construction solutions powerhouse.
Angelo Zino, Senior Vice President and Technology Equity Research Analyst at CFRA, breaks down Big Tech earnings, AI spending, and what's next for the Mag 7.
