Adam Yu, founder of Kicksmini, talks hypebeast marketing and sneaker culture. _____________ Check out [Wix](https://www.wix.com/?utm_campaign=bd_Influencers_cheddar) to find out how to build your business on the web.

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'Greener Gifting' for the Holiday Shopping Season
Ahead of the Christmas holiday shopping season, there's a new toy trend called greener gifting. Marissa Silva, editor-in-chief of The Toy Insider, joined Cheddar News to discuss some of the toys available that are also Earth-friendly.
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