*By Michael Teich*
The world's most powerful companies put a lot of focus on international growth in China and India, but executives shouldn't overlook the potential of Africa, said Kenya Airways CEO Sebastian Mikosz.
"It's statistically, by far, the youngest population on earth, and is, particularly in Kenya, heavily digitalized," Mikosz told Cheddar in an interview. "It's a continent of many opportunities."
Mikosz not only wants to open up Africa to businesses, but also to American tourists. That's why Kenya Airways is launching its first-ever route to the U.S.
“It’s highly symbolic that you can reach the east coast of the U.S. to the east coast of Africa. In this industry, it’s all about connectivity.”
Daily nonstop flights between Nairobi and New York JFK begin October 28th.
For the full segment, [click here.](https://cheddar.com/videos/kenya-airways-ceo-global-corporations-should-be-investing-in-africa)
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Beauty tips from Allure Magazine.
