Ken Block has made a name for himself as an action sports star, turning his love of sports into a career. Alyssa Julya Smith caught up with Block on the mountains of Park City, Utah during the Sundance Film Festival to talk about his latest Amazon Prime original series. "The Gymkhana Files" is a Prime original series highlighting the making of Gymkhana 10, the recently announced 10th installment of his Gymkhana film series. Block says the unscripted series will be an exclusive look at what goes into the making of one of the biggest viral campaigns of all time. The series will have eight episodes of untold stories and never-before-seen footage from Block’s previous nine films. Block also discusses the marketing that goes into the viral videos and what it takes to make a video with up to 100 million views. The prolific entrepreneur also talks about his other ventures including DC Shoes, which he eventually sold to Quiksilver.

Share:
More In Culture
Ensemble, Assemble! 'Everything' Cast Celebrates SAG Triumph
It was a night to celebrate for the stars of “Everything Everywhere All at Once" as it becomes the biggest movie in the awards multiverse. It took a long while for all the cast members to gather in the press room at the Screen Actors Guild Awards, where they won best ensemble to go with individual awards for Michelle Yeoh, Key Huy Quan and Jamie Lee Curtis.
Load More