In just a few short years, Jet.com went from a bootstrapping start-up to the rapidly-scaling online arm of one of the world's biggest retailers. Cheddar is live at the company's New Jersey headquarters with VP of Analytics Jack Hanlon and Senior Director of Research Ben Babcock. They take us inside the company's research and analytics strategy.
We learn all about the e-commerce site's internal consumer-insights department. Called the "Jet X Lab," the facility is not your typical cold and sterile research department. Our guests explain how they leverage the company's proprietary technology to gain valuable information about how their customers think, act, and buy.
Finally, Hanlon and Babcock give an update on how Jet's acquisition by Walmart influenced its data, research, and analytics strategy. the big-box retailer bought the e-commerce site for $3.3 billion in 2016. We learn how the two companies are learning from one another, and where things are headed from here.
One month after its launch, new streaming venture CNN+ announced it was shutting down. Seth Schachner, the managing director of StratAmericas and digital business executive, joined Cheddar News to talk about the high-profile media flop. "That's a really, really different beast than what HBO Max is, which is video streaming, entertainment features," he said. “It's a tough sell when you really look at these things in the cold light of day as to whether or not they actually fit together."
Meta wants creators to make money from the metaverse, but it's going to take a large chunk of the cut. The tech giant is planning to keep nearly 50% of all digital asset sales within Horizon Worlds, the virtual reality platform that's considered an integral part of the company's unfolding metaverse. Rolf Illenberger, Co-founder and Managing Director of VRdirect, joined Cheddar to discuss why Meta is taking heat for this move, and what it could be doing as an alternative to help support creators, small businesses, and consumers.
Grayscale recently launched its Future of Finance ETF ($GFOF) for investors to benefit from innovative businesses that it sees as critical to building the digital economy. CEO Michael Sonnenshein joined Cheddar to discuss the fund, companies making the most impact, and ways in which investors can expand holdings in the digital economy. “When we think about how investors should be building out their portfolios, we felt that there was a really important opportunity to also provide investors with access to the broadly defined digital economy, really, that confluence between technology and finance," he said.
