E-commerce today exists primarily for speed and convenience. Jet.com wants to change that. "We really want to bring back the positive emotion that came with shopping all along," says David Echegoyen, the online retailer's chief customer officer. For full interview, [click here](https://cheddar.com/videos/how-jet-com-targets-the-urban-millennial-through-personalization).

Share:
More In Technology
Meta Unveils Quest 3 Headset
Meta continues investing into the metaverse with a new VR/AR headset, which includes new A.I. avatars for celebrities.
Stretching Your Dollar: How to Avoid Student Loan Scams
Payments are restarting for student loan borrowers but the FTC is warning about in increased risk of getting scammed. Leslie Tayne, founder of Tayne Law Group, joined Cheddar News to provide tips on how to avoid scams amid confusion over payment plans and restarting dates.
Load More