E-commerce today exists primarily for speed and convenience. Jet.com wants to change that. "We really want to bring back the positive emotion that came with shopping all along," says David Echegoyen, the online retailer's chief customer officer. For full interview, [click here](https://cheddar.com/videos/how-jet-com-targets-the-urban-millennial-through-personalization).

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The French Open is picking human line judges over electronic ones
For Novak Djokovic, this is a relatively easy call. He thinks the French Open is making a mistake by eschewing the electronic line-calling used at most big tennis tournaments and instead remaining old school by letting line judges decide whether serves or other shots land in or out.
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