"It's about embracing the things that make you unique, even if it makes others uncomfortable."
Musician, actor, and activist Janelle Monáe joined Cheddar on Monday to talk about an ad campaign she's working on with Belvedere Vodka that emphasizes inclusion and diversity.
"We have a shared vision about making this world much better. Inclusion is at the top of my list. Inclusion for women, minorities, and my brothers and sisters in the LGBTQIA+ communities," said Monáe.
The venture, which began last year, is called "A Beautiful Future," and involves a coordinated limited edition bottle, a social media campaign, and a video series led by female directors.
The bottle is available beginning this month.
"It's the whole idea that inclusiveness is really the mainstream now," said Rodney Williams, the president and CEO of the vodka brand.
The campaign began at a 2018 brunch co-hosted by Monáe and Belvedere. The event was in support of Monáe's Fem the Future movement, which aims to encourage those who identify as women working in the media, cinema, and arts fields.
"It's really to highlight women's voices, and to say — hey — we're noticing that there is a gender gap. And there's not a lot of women who are behind the cameras. I'm in front of them, where are the producers? Where are the engineers? Where are we?" said Monáe.
"We're here. And we can compete at a high level, but we have to be given those opportunities."
Multiple U.S. owners of Hyundai's popular Ioniq 5 electric SUV have complained of completely or partially losing propulsive power, many after hearing a loud popping noise, the National Highway Traffic Safety Administration said Saturday.
Ford Executive Chairman Bill Ford told CNN's 'Fareed Zakaria that despite recent gains the U.S. was still not in a position to compete with China in the production of electric vehicles.
Global stock markets followed Wall Street lower Monday after the top U.S. diplomat met China's leader but the two sides gave no sign of progress on an array of conflicts.
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