Graham Fuller, film and television editor at Culture Trip, discusses Netflix's decision to announce "The Cloverfield Paradox" during the Super Bowl. The film was made available to stream immediately following the game.
Fuller says it was a "brilliant marketing stroke" to announce and release the movie almost simultaneously, especially since the film has not received positive reviews. He explains Netflix was able to attract a big audience for a bad movie.
Fuller doesn't expect this to become the norm, even though Paramount has also sold international rights to Netflix for the upcoming Natalie Portman movie "Annihilation." Fuller believes it's a smart move for a studio to recoup some cost.
Adam Bierman, author of 'Weed Empire,' talks about the cannabis business in America and how he battled the Department of Justice and investment banks. Watch!
Hoyt McGarity, CEO & President of 8AM Golf, joins Cheddar to discuss TGL and how the technology is changing the game of golf right before our eyes. Watch!
Amy Farley, Executive Editor at Fast Company, joins Cheddar to reveal how the Top 50 companies were chosen for a coveted spot on the list of Most Innovative.
Chris Versace, CIO at Tematica, discusses the fed decision, the current state of the market and how news in the coming days will tell us even more. Watch!
Olipop CEO, Ben Goodwin, joins Cheddar to discuss its recent $50M funding round and why other prebiotic soda company's successes is good for business. Watch!
