Graham Fuller, film and television editor at Culture Trip, discusses Netflix's decision to announce "The Cloverfield Paradox" during the Super Bowl. The film was made available to stream immediately following the game.
Fuller says it was a "brilliant marketing stroke" to announce and release the movie almost simultaneously, especially since the film has not received positive reviews. He explains Netflix was able to attract a big audience for a bad movie.
Fuller doesn't expect this to become the norm, even though Paramount has also sold international rights to Netflix for the upcoming Natalie Portman movie "Annihilation." Fuller believes it's a smart move for a studio to recoup some cost.
We may not be headed for a 2008-esque disaster, but increased geopolitical tension paired with the end of the tech boom means volatility could stick around.
The dreaded Netflix crackdown on profile sharing translated into a major boost in subscribers while the promised rate cuts seem to be a far off fantasy.
After the 2021 boom, IPO activity slowed down significantly, in part due to monetary policy – but things are getting moving again with tech-friendly companies like Iboutta and Rubrik making a public debut.
With an increasing demand for mental health services, one person wanted to change the therapy game. In 2017, CEO Alex Katz founded Two Chairs, a company that uses technology to match patients with the right therapist.
