Paul Beiboer, Director of U.S. Sales and Business Development at Jungle Creations, discusses Facebook's latest News Feed overhaul and how it will affect a video's ability to go viral. Jungle Creations set the record for most video views in a single month on Facebook in December, with one of its videos reaching over 5.3 billion views. Beiboer isn't worried aboutthe company's video content succeeding with the new algorithm because Facebook is still a platform conducive to sharing. We also talk about Jungle Creation's relationship with chef and viral sensation Salt Bae. And the company recently opened a restaurant in London, inspired by Jungle Creations' "Twisted!" Facebook page.

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Kraft Heinz undoes blockbuster merger after a decade of falling sales
Kraft Heinz is splitting into two companies a decade after they joined in a massive merger that created one of the biggest food companies on the planet. One of the companies will include brands such as Heinz, Philadelphia cream cheese and Kraft Mac & Cheese. The other will include brands like Oscar Mayer, Kraft Singles and Lunchables. When the company formed in 2015 it wanted to capitalize on its massive scale, but shifting tastes complicated those plans, with households seeking to introduce healthier options at the table. Kraft Heinz's net revenue has fallen every year since 2020.
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