Intrepid Travel's Search for Purpose Beyond Profit
Leigh Barnes, North American Director for Intrepid Group, explains the company's decision to switch its business model to one that is purpose-driven. Intrepid Group's revenue has increased 17% in the past year.
Barnes discusses the company's decision to share its thoughts on issues like President Trump's proposed travel ban, saying "it's the right thing to do." Intrepid Group was the first company to ban elephant rides on its tours and remove visits to orphanages.
Barnes, who will be assuming the new title of Chief Purpose Officer in July, says the goal for Intrepid Group is to become the first billion-dollar adventure travel company. He believes the company is on track to do this within five years.
Lenny Rosenberg and Adaeze Nwanonyiri, owners of Bea's Bakery, joined Cheddar News to show people how to take the creation of gingerbread houses to the next level.
Wendy's announced it's bringing back its Frosty key tags for promotion, which gives customers a whole year's worth of Frosties for just $3, with proceeds going to children in foster care.
Julie Boardman, co-founder of The Museum of Broadway, joined Cheddar News to discuss the
history of theater in New York City, showed some of the gallery exhibits and gave a behind-the-scenes tour of how some of the shows are produced.
Dania Diaz, managing director of Roc Nation and one of the founding members of its United Justice Coalition, joined Cheddar News to discuss how the organization helps to address violence in Black and Brown communities and what they expect to talk about at an upcoming summit.
A new study examined the link between mental health and internet use and didn't find that it was consistently linked to negative psychological outcomes.
