Inside TNT's "The Alienist" Success On and Off TV Screens
TNT's new drama "The Alienist" is seeing impressive growth in its first season. This week the program saw viewership increase 26 percent. Karina Kogan, SVP of Digital Media and Products and Missy Chambless, SVP of Brand Marketing at TNT and TBS explain how the network is growing its distribution on OTT.
"We've invested a tremendous amount in our owned and operated properties--our own apps," said Kogan. "Consumers can now watch all of our shows on our apps." "The Alienist" is now the network's best performing series on TNT digital.
"It's about meeting consumers where they are," says Chambless.
Brazilian actress and writer Suzana Pires spoke with Cheddar News about her nonprofit for women, how Sharon Stone wrote a foreword in her new book and what it's like being a telenovela star in Latin America.
Melissa Marra-Alvarez, curator of education and research, and Elizabeth Way, associate curator of costume, both with the Museum at The Fashion Institute of Technology, joined Cheddar News to discuss how food and food culture impact fashion.
