TNT's new drama "The Alienist" is seeing impressive growth in its first season. This week the program saw viewership increase 26 percent. Karina Kogan, SVP of Digital Media and Products and Missy Chambless, SVP of Brand Marketing at TNT and TBS explain how the network is growing its distribution on OTT. "We've invested a tremendous amount in our owned and operated properties--our own apps," said Kogan. "Consumers can now watch all of our shows on our apps." "The Alienist" is now the network's best performing series on TNT digital. "It's about meeting consumers where they are," says Chambless.

Share:
More In Culture
How This Customized Pillow Can Improve Your Sleep
Connie Babikian, President of The Pillow Bar, joins Cheddar Innovates to discuss how everyone can benefit from a pillow customized to their unique way of sleeping, what research goes into making a pillow, and how sleep can impact our mental and physical health.
Dictador Rum Jump into the Metaverse
Ken Grier, associate creative director at Dictador, joins Cheddar News to talk about the company launching NFT enabled luxury spirits and its art-oriented treasury club, ArtHouse Spirits DAO.
Biden Admin Latest Federal Student Loan Extension Adds to Borrower Uncertainty
The Biden administration is once again extending the pause on federal student loans payments — this time, through the end of August. In a statement, President Biden cited a recent analysis from the Fed that if the payments were to resume, millions of student loan borrowers would face significant "economic hardship, delinquencies, and defaults that could threaten America's financial stability." Sarah Foster, an analyst at Bankrate, breaks down the impact of the extension on borrowers, the economy, and the future of student loan forgiveness. "I think this is just an instance of the federal student loan forbearance program kind of creating additional uncertainty for borrowers, especially in the sense that these past four extensions from the Biden administration have kind of come at the 11th hour here," she said.
How America Got Hooked On Artificial Sweeteners
Walk into any coffee shop or diner and you’ll spot packets of Sweet ‘n’ Low, Equal, or Splenda sweet right away. And, if you’re someone who uses these sweeteners, you’re not alone. In 2020 alone, 141 million Americans used sugar substitutes. They’re attractively marketed with little to no calories, claims of no weight gain and are supposedly safe for diabetics. But with all the hype comes a history of negative PR and health concerns, including possible cancer links. And yet talk of bans by the US Government have proven ineffective, even inciting chaos. So how did these small packets become so mighty?
U.S. Stocks Close Higher, Tech Stocks Lead Advance
U.S. markets closed higher to end Monday's session, with tech stocks leading the advance. Gene Goldman, Chief Investment Officer at Cetera Financial Group, joins Cheddar News' Closing Bell to discuss the potential future of the major U.S. indexes, and how factors like policy moves from the federal reserve and the ongoing Ukraine-Russia war could impact volatility.
Tiger Woods Says He Plans to Play in the 2022 Masters Tournament
The 2022 Masters Tournament is slated to begin on Thursday, and one of golf's most iconic players is set to return to Augusta National, just 14 months after a devastating car accident. In a press conference, Tiger Woods told reporters that not only is he planning to play in the tournament, but that he also thinks he can win. Cam Rogers, national sports betting and golf analyst, and host of 'Lock It In' for the Bleav Podcast Network, joins Cheddar News' Closing Bell to discuss.
Load More