Inside TNT's "The Alienist" Success On and Off TV Screens
TNT's new drama "The Alienist" is seeing impressive growth in its first season. This week the program saw viewership increase 26 percent. Karina Kogan, SVP of Digital Media and Products and Missy Chambless, SVP of Brand Marketing at TNT and TBS explain how the network is growing its distribution on OTT.
"We've invested a tremendous amount in our owned and operated properties--our own apps," said Kogan. "Consumers can now watch all of our shows on our apps." "The Alienist" is now the network's best performing series on TNT digital.
"It's about meeting consumers where they are," says Chambless.
Cheddar News' Shannon LaNier spoke with Meredith Maskara, CEO of the Girl Scouts of Greater New York, about what it takes to run of the largest Girl Scouts organizations in the country and the only one that is 100 percent urban. The group serves 25,000 girl with the support of 3,000 volunteers. Maskara gave viewers a sneak preview of the cookies soon to be available across the city.
Seattle has become the first U.S. city to ban caste discrimination, which has directly affected those whose ancestors come from some southeastern Asian countries. Cheddar News explains what that means.
Alfred Edmond Jr., Senior Vice President & Executive Editor-at-Large at Black Enterprise, joins Cheddar News to discuss how the media landscape has shifted for young and upcoming black talent in the industry.
Movie studio A24 is auctioning off props from the hit film Everything, Everywhere All At Once to raise money for laundry workers, asian mental health, and transgender rights.
