Inside the Rebrand of a Leading Consumer Cannabis Company
Cannabis company "hmbldt" is changing its name to "dosist." Co-Founder Jason DeLand joins Cheddar to tell us why the time was right for the change. He says it's to emphasize the brand's focus on using cannabis as a health and wellness tool.
DeLand breaks down the widespread popularity of dosist's Dose Pen. He explains the different health maladies it aims to treat. These include: trouble sleeping, chronic pain, gastrointestinal troubles, and even one's love life.
Finally, DeLand discusses the medical benefits of legalized recreational cannabis. He explains just how important the concept of proper dosing is to his company's mission. The co-founder hopes shifting the conversation around marijuana will help shed some of its stigma.
The 2023 South by Southwest Conference and Festival is in full swing and Cheddar News has the highlights on the biggest forthcoming innovations in tech, music and film. With the success of Everything Everywhere All at Once, which premiered at SXSW last year, this award season, all eyes are on the next big project to come out of the festival. Some of the most anticipated films include Problemista, You Sing Loud, I Sing Loud and Joy Ride. Keanu Reeves' John Wick 4 also premiered during the festival and received rave reviews.
Aliza Freud, CEO and Founder of SheSpeaks, joins Cheddar News' Hena Doba on a Walk and Talk to break down what exactly the reality gap is, and the state of work/life balance for women.
