Inside the Rebrand of a Leading Consumer Cannabis Company
Cannabis company "hmbldt" is changing its name to "dosist." Co-Founder Jason DeLand joins Cheddar to tell us why the time was right for the change. He says it's to emphasize the brand's focus on using cannabis as a health and wellness tool.
DeLand breaks down the widespread popularity of dosist's Dose Pen. He explains the different health maladies it aims to treat. These include: trouble sleeping, chronic pain, gastrointestinal troubles, and even one's love life.
Finally, DeLand discusses the medical benefits of legalized recreational cannabis. He explains just how important the concept of proper dosing is to his company's mission. The co-founder hopes shifting the conversation around marijuana will help shed some of its stigma.
On this episode of ChedHER: Melissia Hill, Founder and CEO of Ooshie, breaks down the challenges of growing a business, and the rise of Black women entrepreneurs; Sandra Velasquez, Founder of Nopalera, explains why she turned down investors on Shark Tank, and what she looks for in investors; Freada Kapor Klein, Founding Partner of Kapor Capital, talks about ways to close the equity gap; Ashley Tyrner, CEO and Founder of FarmboxRx, is this week's female founder spotlight of the week.
Actor Keanu Reeves joined Cheddar News this week to talk about the fourth sequel project its place in the franchise and how filming John Wick has impacted his life.
Beyonce and Adidas agreed to end their 'Ivy Park' partnership, according to reports, amid a wave of rumors that the agreement didn't yield the expected results.
Lionsgate, Hard Rock Hotel International, and the North Shore Animal League America held an "Unleashed Yappy Hour," bringing together adoptable puppies and fans of the John Wick movies together.
Andrew McMahon spoke to Cheddar News' Michelle Castillo of dealing with his own leukemia diagnosis amid his rising stardom and his current advocacy for young patients.
