The fastest growing business within Salesforce is the company's marketing cloud. The products' Chief Strategy Officer Jon Suarez-Davis explains the factors leading the marketing clouds growth.
Shares of Salesforce are up more than 50 percent year to date. Suarez-Davis says the marketing cloud generated about $1 Billion in revenue this year. He says the key to achieving this growth is customer centric solutions that enable marketers to deliver real-time brand experiences.
Salesforce recently announced a partnership with Google Analytics for the marketing cloud. Suarez-Davis says this will extend Salesforce's value proposition for clients not only in marketing but across sales and services. When looking at the crowded cloud computing space, Suarez-Davis says their unique position in the landscape as a fully integrated platform across marketing, service, commerce, and sales helps Salesforce stand apart.
Apple on Tuesday unveiled its next generation of iPhones — a line-up that will boast better cameras, faster processors, a new charging system and a price hike for the fanciest model.
Apple held its latest event, unveiled two new products and launched a new iPhone. Michelle Castillo broke down what products and features were included at the 'Wonderlust' event on Tuesday.
