The fastest growing business within Salesforce is the company's marketing cloud. The products' Chief Strategy Officer Jon Suarez-Davis explains the factors leading the marketing clouds growth.
Shares of Salesforce are up more than 50 percent year to date. Suarez-Davis says the marketing cloud generated about $1 Billion in revenue this year. He says the key to achieving this growth is customer centric solutions that enable marketers to deliver real-time brand experiences.
Salesforce recently announced a partnership with Google Analytics for the marketing cloud. Suarez-Davis says this will extend Salesforce's value proposition for clients not only in marketing but across sales and services. When looking at the crowded cloud computing space, Suarez-Davis says their unique position in the landscape as a fully integrated platform across marketing, service, commerce, and sales helps Salesforce stand apart.
Sanchali Pal, Founder and CEO of Joro, joins ChedHER to discuss how her app can help users track, reduce, and automatically offset the carbon footprint of their purchases, and gives advice for other women seeking careers in climate.
Connected cars software development platform Smartcar announced this week it has raised $24 million in a Series B round led by Energize Ventures. Smartcar's software can be integrated into mobile and web apps from mobility businesses. It allows users to do things like locate and unlock a vehicle, as well as check its mileage, fuel level, and battery if the vehicle is electric. Smartcar's technology is compatible with 22 different vehicle brands in 31 different countries. Smartcar co-founder and CEO Sahas Katta joined Cheddar News' Closing Bell to discuss.
If some members of Congress have their way, there might finally be a 'TLDR' on sites' terms of service, introduced by the terms-of-service labeling, design, and readability act – or TLDR for short. With this act, users will actually understand what they're agreeing to or the many ways in which their data is being used before pressing 'accept.' J.D. sat down with co-sponsor of the bill and Senator Bill Cassidy, to discuss.
On this episode of Cheddar Innovates: Vrai CEO discusses the process of creating lab grown diamonds, Entrupy CEO breaks down how the app uses artificial intelligence to analyze authenticity for luxury goods and sneakers; A look at Curiosity Stream's 'Red Elvis.'
