Amazon's fourth annual Prime Day kicked off Monday to much fanfare, but it didn't quite go off without a hitch. Some users [reported](https://twitter.com/CNET/status/1018934859505385472) getting error messages, while others got stuck in a loop that kept redirecting them back to the main sale site. The issues came in the opening minutes of what the e-commerce giant has touted as a shopping holiday bigger than Black Friday or Cyber Monday. Research firm eMarketer estimated the company could bring in revenues of as much as $3.4 billion during the event, eclipsing the estimated $2.4 billion spent last year. Whether the glitches affect results will be closely watched by analysts and investors ー shares of Amazon, which hit all-time highs early in the day Monday, pared gains after news of the problems. Prime Day began at 3 pm ET on Monday and lasts 36 hours. This year's event is six hours longer than last year's.

Share:
More In Business
The Day Ahead: Fed Meeting, Earnings and JOLTS Report
Cheddar News takes a look at The Day Ahead as the Federal Reserve's two-day meeting kicks off on Tuesday while earnings season continues with some big-name companies such as Ford, Pfizer, Starbucks and Uber on tap to report quarterly results. The JOLTS report is also due to be released ahead of April job numbers.
Stretching Your Dollar: Setting Up a Budget for College
Dan Geltrude, managing partner of Geltrude & Co., joined Cheddar News to discuss why it's vital for a college student to begin budget preparations early for college tuition. "It's developing good financial habits," he said. "I'm a strong proponent that in high school, there should be some teaching, some course ... about personal finance."
Load More