Fred Hajjar, Co-Owner, and Hiral Patel, Marketing Manager at uglychristmassweater.com, discuss the success of the company from its 2012 founding though today, when the "Ugly Christmas Sweater Party" has become a tradition for many. During its first year in business, the company made $40,000 in sales. For Christmas 2017, the company sold over 100,000 sweaters that sell for an average of $49.99 to $59.99 apiece. Patel and Hajjar talk the rise in popularity of the ugly sweater and what makes their particular brand so unique. The company recently began a customization line, allowing consumers to choose the phrases on their sweater of choice.

Share:
More In Culture
Stretching Your Dollar: Improving Your Airport Experience
Air travel costs are up but there are ways to make the airport experience better and cheaper. Travel journalist Francesca Page joined Cheddar News to provide how to bring those costs down while traveling, especially ahead of the holiday season.
Cheddar Paws: Adopting Senior Pets
Senior dogs only have a 25% adoption rate, according to the ASPCA. Josey Miller of Best Friends Animal Society and seven-year-old Christine the Chihuahua joined Cheddar News to discuss the benefits of adopting older pets and to dismiss some myths about taking them home.
Load More