Fred Hajjar, Co-Owner, and Hiral Patel, Marketing Manager at uglychristmassweater.com, discuss the success of the company from its 2012 founding though today, when the "Ugly Christmas Sweater Party" has become a tradition for many.
During its first year in business, the company made $40,000 in sales. For Christmas 2017, the company sold over 100,000 sweaters that sell for an average of $49.99 to $59.99 apiece.
Patel and Hajjar talk the rise in popularity of the ugly sweater and what makes their particular brand so unique. The company recently began a customization line, allowing consumers to choose the phrases on their sweater of choice.
Jason Sudeikis, in an interview, said this season is the last for its Apple TV hit "Ted Lasso" but hinted that the conclusion could set up a spinoff show.
Athletes come together to participate in a Special Olympics hockey game; a high school cheer team keeps the spirit of their classmate alive; and rescued dogs get makeovers to prepare for a second chance at a forever home.
