Fred Hajjar, Co-Owner, and Hiral Patel, Marketing Manager at uglychristmassweater.com, discuss the success of the company from its 2012 founding though today, when the "Ugly Christmas Sweater Party" has become a tradition for many. During its first year in business, the company made $40,000 in sales. For Christmas 2017, the company sold over 100,000 sweaters that sell for an average of $49.99 to $59.99 apiece. Patel and Hajjar talk the rise in popularity of the ugly sweater and what makes their particular brand so unique. The company recently began a customization line, allowing consumers to choose the phrases on their sweater of choice.

Share:
More In Culture
Angela Bassett, Mel Brooks to Get Honorary Oscars
Actress Angela Bassett and actor-producer Mel Brooks will be among those that will receive honorary Oscars for transforming "the film industry and inspired generations of filmmakers and movie fans."
On A Positive Note: Doing Good for Others
A teacher is given the gift of life by one of her colleagues, a Purple Heart recipient gets a life-changing surprise, a man starts a movement of positivity with one simple gesture and service dogs get a chance to serve the nation's bravest.
Load More