With more than 150 million Americans on the platform each month, TikTok can help businesses, brands, and bands get attention and stand out. Cheddar News' Michelle Castillo spoke to a few people who've had viral success and asked them to share their strategy.

Share:
More In Culture
Search of Alleged Gilgo Beach Serial Killer's Home Ends
An intense police search of the Long Island home of Rex Heuermann is now complete, authorities said Tuesday as they ended a 12-day hunt for evidence that involved ripping up the yard and the discovery of a basement vault containing hundreds of weapons kept by the man accused of killing at least three women more than a decade ago.
Load More