How "Elf on the Shelf" Went from a Family Tradition to a Multimillion-Dollar Business
Chandra Bell, CEO of Elf on the Shelf, says that she never imagined her family tradition would turn into a business.
For full interview [click here](https://cheddar.com/videos/turning-a-family-tradition-into-a-multi-million-dollar-business).
Wondering what to watch this weekend? This week we have more picks for the spooky season, a classic fairy tale, plus a reality show about kids running errands.
It's that time of year again -- trick or treating for candy! Joanie Demer, CEO of The Krazy Coupon Lady, joined Cheddar News to provide tips on how to save for candy ahead of the spooky season.