*By Christian Smith*
To the surprise of absolutely no one, the 2018 FIFA World Cup Round of 16 is filled with European and South American teams, and that's not likely going to change any time soon.
Money, national soccer infrastructure, and league leadership are the keys to the success of these two continents says longtime soccer fan and publisher of the World Cup newsletter "[The Banter](http://jointhebanter.com/)," Jeffrey Marcus. These three factors are the reason Europe and South America have dominated world soccer since the first World Cup in 1930, and are what the United States and other competitors will need if they ever want to hoist the golden World Cup trophy in the air.
"I think we have the administrative here in the United States," Marcus said in an interview on Cheddar. "I think it's a question of finding better players and nurturing them."
In Europe's case, math is on the continent's side. Out of the 54 countries competing in UEFA, Europe's World Cup qualifying conference, 13 get spots in the World Cup finals. By comparison, Africa's CAF is made up of 54 nations, and only five will qualify for the World Cup. That's not to say Europe's 13 qualifiers aren't deserving, it just means there more European teams are likely to advance out of the group stage.
South America's story is slightly different. Only five teams from CONMEBOL, the South American FIFA league, qualified for the tournament. Four of those teams made it to the Round of 16: Argentina, Brazil, Colombia, and Uruguay. All of those teams except for Colombia have won the tournament two times or more, cementing their dominance in the sport.
Uruguay is an [especially interesting case](https://www.youtube.com/watch?v=1EVr1I6oll0). The country is the size of Florida and has about 3.44 million people, which is just shy of the population of Connecticut. Despite these limiting factors, the country regularly shines on the world stage.
From 1950 to 1990 the United States failed to qualify for the World Cup. If the U.S. men's national team hopes to one day match the success of its South American neighbors, then it will need to focus on finding and developing better talent, Marcus said.
World Cup 2026, which the United States will host along with Canada and Mexico, could provide the best chance for a North American team to win the tournament for the first time. All three host nations automatically qualify for the tournament. Plus, the hometown focus on the World Cup will likely mean more money will be funneled into talent and coaching development.
For full interview, [click here](https://cheddar.com/videos/previewing-the-2018-fifa-world-cup-round-of-16)
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The New York Knicks and its jersey sponsor, the website-building platform Squarespace, are doling out assists to four local businesses as part of the second annual "Make It Awards." "Partnering with Squarespace to help those entrepreneurs get their businesses to the next level was something we were very interested in doing and it's been a major hit," said MSG Sports' senior vice president of business operations, Kristin Bernert, in an interview on Cheddar.
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If there's one person aside from the 800,000 unpaid federal workers who is hoping the government shutdown ends soon, it's Keisha Lance Bottoms. The mayor of Atlanta is less than two weeks away from hosting Super Bowl LIII, which is a logistical and security nightmare even when the city's airport *isn't* being slowed down by mass TSA sick-outs. "I'm extremely concerned," Bottoms said of the possibility that the shutdown may continue through Super Bowl weekend.
Cloud9 has been dubbed the most valuable esports company in the world by Forbes Magazine ー a title that is thanks, at least in part, to the organization's powerhouse VP of marketing, Eunice Chen. Chen is an esports vet who has worked for industry stalwart Riot Games and even runs her own tournament production company, Heroeshype. In an interview with Cheddar Sports, she said, "there are always different ways we can break into new markets in esports and beyond."
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