How Verizon's Deal With the NFL Affects the Sports Industry
Verizon’s new five-year deal with the NFL means anyone can watch NFL games on mobile, for free.
Paul Kelly, chief revenue officer at Whistle Sports joined Cheddar to explain how the deal will let the league monetize both mobile and linear television, while leveraging more than just live sports content.
“Moving forward I think it’s going to give more opportunity to create visual content around sports for the mobile screen,” he said.
Kelly noted that the deal has perks for both the NFL and Verizon overall. On the Verizon front, this can be a sign that the company will be moving into the OTT business.
“How that works with the Yahoo, Oath portfolio, and go90 is up to debate and interpretation,” he added.
Other wireless company are also pushing to move into the broadcast or steaming space. This week T-mobile announced that it was buying Layer3 TV in an effort to move into the cable and video streaming industry. AT&T has a tie-up with DirecTV, and is trying to acquire Time Warner.
For full interview [click here](https://cheddar.com/videos/tackling-the-sports-media-landscape-2).
Xavier Martinez, News Associate at The Wall Street Journal, breaks down Moderna’s mRNA ambitions, its pipeline beyond COVID-19 and the challenges ahead.
Dena Jalbert, CEO of Align Advisory Services, breaks down the M&A outlook for 2026 as AI costs, debt, valuations and economic uncertainty reshape deal-making.
LSEG Consumer Research Director Jharonne Martis breaks down retail earnings, the K-shaped consumer and what inflation and rising costs mean for spending.
Serve Robotics CEO Ali Kashani discusses expanding beyond Uber, adding new delivery partners and scaling autonomous robots as delivery moves into the mainstream
Citrotech CEO Wes Bolsen discusses how innovative building materials could prevent fires, slow their spread and reshape the future of fire-safe construction.
