How Quip's Founders Used Social Media and the Internet To Build Their Brand
In a world where speed and simplicity reign supreme, direct-to-consumer businesses are popping up everywhere. However, when electric toothbrush company Quip came to market, the concept was relatively new.
Quip Co-Founder and CEO Simon Enever discusses where the idea came from, and walks through the process of getting the company off the ground.
Social media and the internet played a big role in Quip's success. Enever gives an inside look at how his company used social media to stand out from the crowd.
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American businesses that rely on Chinese goods are reacting with muted relief after the U.S. and China agreed to pause their exorbitant tariffs on each other’s products for 90 days. Many companies delayed or canceled orders after President Donald Trump last month put a 145% tariff on items made in China. Importers still face relatively high tariffs, however, as well as uncertainty over what will happen in the coming weeks and months. The temporary truce was announced as retailers and their suppliers are looking to finalize their plans and orders for the holiday shopping season. They’re concerned a mad scramble to get goods onto ships will lead to bottlenecks and increased shipping costs.
Shopping expert Trae Bodge discusses how talks between the U.S. and China is good news for now, but uncertainty remains for back-to-school and the holidays.
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