How Paul McCartney Landed First No. 1 Album in 36 Years
*By Conor White*
Paul McCartney is celebrating his first number-one album in nearly four decades.
"Egypt Station," released on September 7, sold 153,000 copies during its first week, including an impressive 147,000 in physical sales. And it's not the 76-year-old former Beatle's core Baby-Boomer fan base behind his latest success ー it's streamers.
Daily Dot managing editor Austin Powell says those numbers are certainly the ones to watch.
"'FourFiveSeconds,' \[McCartney's\] track with Kanye and Rihanna ー that's been streamed nearly 500 million times on Spotify," Powell said Thursday in an interview on Cheddar.
"So he has this other audience that he can tap into and that Spotify can push his music towards as well."
Powell noted that with physical album sales dropping from over half a billion in 2007 to just 169 million last year, artists have sought help from the very platforms that damaged their sales in the first place ー McCartney, for instance, recorded a live performance specifically for Spotify.
To date, "Egypt Station" has been streamed over 6 million times across all platforms, and that number will only continue to grow.
"I'm sure he got a nice push from Spotify itself ーgiving those notifications, letting people know the new album was available to stream," Powell said.
Spotify's power and influence continue to spread, as does that of its rival, Apple Music. The two services now account for more than 80 percent of paid streaming subscribers in the United States, leaving their competitors to fight for meager scraps.
And those smaller players ー including industry pioneer Pandora ー don't have great odds, according to Powell.
"I think there are only two that stand a fighting chance, and that's Google via YouTube, and that's Amazon," he said.
"They can bundle streaming into an existing service," he said.
For full interview [click here] (https://cheddar.com/videos/streaming-nation).
David Nelson, Chief Strategist at Belpointe, joins Cheddar News' Closing Bell, where he says that Wednesday's market movement shows a rotation back into the industries that were hit hard in January, but says his eyes are firmly fixed on the January CPI data set to be released Thursday.
Earlier this week, Peloton announced a change in its C-suite, with new chief executive Barry McCarthy telling the company's remaining staff in an email that he’s, 'here for the comeback story.' Greg Martin, Co-Founder of Rainmaker Securities, joins Cheddar's Closing Bell where he discusses how difficult are Peloton's challenges will be to overcome, especially after the company recently laid off approximately 20% of its staff.
Ben McMillan, Founder and CIO at IDX Digital Assets, joins Cheddar News' Closing Bell, where he discusses the significance of CFTC Chairman Rostin Behnam testifying at Wednesday's Senate Agriculture Committee hearing, and when we could expect to see more regulation in place following the second straight day of congressional hearings on the crypto industry.
Truckers in Canada have blockaded the Ambassador Bridge, the busiest border crossing between Canada and the U.S. protesting a COVID-19 vaccine mandate. Cheddar News spoke with Samir Kapadia, head of trade practice at the Vogal Group, about how this impacts trade between the two countries.
Florists are dreading weekend pickups for this year's Valentine's Day, which lands on a Monday. Christina Stembel, founder and CEO of Farmgirl Flowers joined Cheddar News to discuss the challenges presented by shortages caused by supply chain issues, lack of labor, and climate change and how her company is preparing for this year's holiday. “A Monday delivery is just really hard for small businesses like us," said Stembel. "Larger companies have the scale that some of the large transportation carriers will provide a Sunday pick up for Monday delivery, but for small companies like us, that's not an option. So we have to try to convince people to order early."
