HP is reinventing the retail space with its new HP elitePOS product. HP's General Manager and Vice President of Retail Aaron Weiss explains how this technology can transform the retail industry.
"Digital is not new but it is accelerating," says Weiss. "The expectations of consumers as shoppers is changing." Now, consumers are expecting a lot more from their brick-and-mortar experience explains Weiss.
HP is featuring its elitePOS at the 2018 National Retail Federation conference. Weiss says this is a complete rethinking of a traditional point-of-sale device. "Security is critical to our retailers, and is going to grow in importance," says Weiss.
Although Tesla may be offering discounts, GM President Mark Reuss said the company is holding firm on its EV pricing after announcing the 2024 Corvette E-Ray on Tuesday, the 70th anniversary of the first Corvette.
Microsoft said it's expanding access to OpenAI following reports of talks for a major investment by the tech giant in the startup parent company of ChatGPT.
Long before beleaguered billionaire Elon Musk purchased Twitter in October, he had set his sights on Tesla, the electric automaker where he serves as CEO and from which he derives most of his wealth and fame.
Janet Balis, EY Marketing Practice Leader, and Charisse Hughes, Chief Brand and Advanced Analytics Officer, Kellogg’s, join Cheddar News at CES in Las Vegas to discuss the importance of investing in your brand in the face of recession fears, the biggest challenges that CMOs are facing today, and where opportunity can be found in the adversity.
