How Gen Z's Love of Social Media and Content Will Change Media
As a whole, we are consuming more media than ever before, and the group that is consuming the most is Gen Z. Awesomeness TV recently conducted a survey with Trendera where they studied 1,000 young adults between the ages of 13 and 17, and the findings were remarkable.
In the study titled, "Gen Z: Leaders of the Mobile Social Movement," Awesomeness TV found that Gen Z watches around 68 videos a day. They watch to relieve stress, to laugh, to pass the time, and to cure boredom. And in terms of where they are watching, Gen Z loves Youtube.
For watching short form videos, 46% of those surveyed preferred Youtube, with Instagram coming in second at 17%. And for long form video, Youtube pulled in 71%, with Facebook coming in second at just 9%.
Taylor Swift's concert tour has dominated the box office in recent days and it's also the top-grossing concert film of all time here in the U.S. But a conversation on social media raised questions about movie etiquette and videos shared show film audiences singing, shining their phone flashlights and dancing in the aisles.
Cheddar News is getting into the spirit of the spooky season. Senior reporter Michelle Castillo spoke with Cameron Lang, general manager of the Color Factory New York, an immersive art museum in Soho that focuses on exhibits of interactive art. Lang explained the displays of seasonal colors, a ball pit along with other fun exhibits.
