Californians waking up in search of a hangover cure on New Year's Day will find one in the state's newly legalized recreational marijuana. The Legion of Bloom's Troy Meadows joins Cheddar to explain how the big day will change the business model of the state's cannabis industry. The Legion of Bloom sells top-tier cannabis products including concentrates, oil, wax, and traditional flowers. Meadows reveals how the company achieves its mission of "Old World Sustainability, New World Consciousness." The co-founder explains the company's commitment to removing all pesticides and additives from its products. Finally, Meadows considers the issue of marketing transparency in the cannabis industry. He says some companies use faulty advertising to drive sales. New regulations surrounding lab testing will keep consumers healthy and informed in this new era of marijuana legalization.

Share:
More In Culture
Why Some Mothers Are Becoming Full-Time Content Creators
Cheddar News reporter Ashley Mastronardi tracks the rise of the "mom-fluencer" or working mothers who have left their jobs to become full-time content creators. While not a new phenomenon, experts say the trend has gained momentum since the start of the pandemic.
MTV Is Shutting Down News Division as Paramount Struggles
MTV, a division of Paramount, is planning to shut down its news division and lay off 25 percent of its workforce. The company cited "broader economic headwinds" as the reason for the shuttering. The decision comes as Paramount makes cuts to better compete with rival entertainment giants.
Load More