Ericsson ConsumerLab just released its annual "10 Hot Consumer Trends for 2018" report, providing insight on the biggest consumer tech trends for the coming year. The report hits on underlying shifts behind automation and the creation of a leisure society, social media echo chambers, augmented hearing, and other trends. Michael Bjorn, Head of Research at Ericsson and author of the report, sat down with us to discuss the biggest trends to watch out for.
Bjorn fills us in on what he believes is the most surprising trend. He says we used to have to know how to use the devices, but now the devices know how to use us. As an example, Bjorn highlights face recognition technology and says it could help use your mood or expressions to know how to react.
Emerging tech is scary and alluring at the same time, says Bjorn. One of the scary parts uncovered from his research is that half of the people said they'd be spooked if they couldn’t tell whether communication was coming from a bot or a human. Concerns that privacy is at risk have been rising, but he predicts we’ll see more of a demand for services that protect us as well.
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Mark Wagman, Managing Director at MediaLink, joins Cheddar News' Closing Bell to discuss the impact of Apple's iOS security change on fellow big tech companies Facebook, Snap, and Twitter. Apple now lets iOS users opt-out of cross-app data tracking - which hurt Facebook and Snap's advertising revenue in the third quarter.
Facebook has dominated the headlines over the past week. The social media giant reported earnings on Monday, has been in the crosshairs of lawmakers and is now expected to rebrand itself as it gears up for what it calls the metaverse. Daniel Newman, Founder & Principal Analyst at Futurum Research, joins Cheddar News' Closing Bell where he discusses what we should expect to see ultimately unfold.
Verizon is teaming with Amazon's Project Kuiper low-orbit satellites to help improve communications and internet connectivity. Sampath Sowmyanarayan, chief revenue officer for Verizon Business, joined Cheddar to talk about the relationship with Amazon and what customers can expect from the strategic partnership. He noted that the 5G expansion via the satellite network will benefit rural communities where internet and wireless access remains difficult.
Social media platforms TikTok, Snapchat, and YouTube are facing questions in DC about consumer protections, data security, and product safety for young users. Emily Birnbaum, tech lobbying and influence reporter at Politico, joined Cheddar to provide some background into what led to the congressional hearing and the potential outcome. Birnbaum noted that social media platforms have been attempting to distance themselves from Facebook and the ongoing bad press it garnered in recent months.
Cisco's Webex Hologram is looking to transform workspaces with augmented reality technology. Jeetu Patel, EVP and general manager of security and collaboration at Cisco, joined Cheddar to provide some details about the virtual workspace and discuss the industries that might benefit most from it. "We're in the era of flexibility and choice and inclusivity, where people want to make sure that they can work on their terms so that they've got complete flexibility in how they structure the day," Patel said.
Apple could soon face a Department of Justice antitrust lawsuit after intensifying its probe into the tech giant, according to a report. The added scrutiny comes after the tech giant had already faced questioning in Washington and concluded an antitrust case brought by Epic Games.
John Nosta, WHO Technology Expert, joins Cheddar News to discuss evolving technology in the healthcare industry and the role 5G is playing in advancing healthcare delivery.