Influencer marketing is estimated to be a two-billion dollar industry, and that number is expected to climb quickly. More than two-thirds of companies acknowledge influencer campaigns as an important part of their annual advertising budgets.
DJ and Founder of HBFIT.com Hannah Bronfman explains how she turned her Instagram feed into a business, and landed deals with companies such as Adidas and Tampax. She says it's all about authenticity.
Bronfman also shares her tips for staying true to your New Year's fitness resolutions. It takes 21 days for something to become a habit. Bronfman says more than 80% of people don't make it through those first three weeks.
The Live Nation ruling is in. Diana Moss of the Progressive Policy Institute joins us to unpack what it means for competition, consumers, and live music.
Madison Air CEO Jill Wyant on taking a century-old HVAC giant public and what the IPO means for the industry, investors, and the future of the company.
Global Gaming League's founder Clinton Sparks and chairman Jeff Hoffman on their mission to bridge competitive eSports with mainstream celebrity culture.
