Influencer marketing is estimated to be a two-billion dollar industry, and that number is expected to climb quickly. More than two-thirds of companies acknowledge influencer campaigns as an important part of their annual advertising budgets. DJ and Founder of HBFIT.com Hannah Bronfman explains how she turned her Instagram feed into a business, and landed deals with companies such as Adidas and Tampax. She says it's all about authenticity. Bronfman also shares her tips for staying true to your New Year's fitness resolutions. It takes 21 days for something to become a habit. Bronfman says more than 80% of people don't make it through those first three weeks.

Share:
More In Business
Cboe Celebrates 50th Anniversary
Cheddar News' Courtney Sturgeon reports live from the options trading floor on the 50th annivesrary of Cboe to break down the global impact of the U.S. options industry, and an outlook on the options market.
First Republic Bank Stock Plunges as Depositors Flee
First Republic Bank's stock plunged Tuesday after it said depositors withdrew more than $100 billion during last month’s crisis, with fears swirling that it could be the third bank to fail after the collapse of Silicon Valley Bank and Signature Bank.
General Motors Plans to End Production of Chevy Bolt
Strong U.S. sales helped General Motors increase its first-quarter net profit 19% over a year ago, leading the company to raise its full-year earnings guidance on expectations that people will keep buying new vehicles.
Load More