*by Tanaya Macheel* Next year may signal a more widespread adoption of crypto among institutional investors ー if the current momentum continues, that is. Grayscale, a veteran digital currency investment firm, saw record inflows, $330 million in the first three quarters of 2018 ー most of which came from institutional investors including hedge funds, endowments and pensions, according to the managing director. “That’s against nothing but price decline,” which investors are using as “a time to create \[an\] initial position or start scaling into a position” in Bitcoin or other crypto assets, Michael Sonnenshein told Cheddar on Friday. In the third quarter, 73 percent of inflows were into the Bitcoin Investment Trust, while 27 percent were into Grayscale products tied to other digital assets, according to Grayscale’s third-quarter Digital Asset Investment Report, published Thursday. For the year to date, Bitcoin accounted for 66 percent of total assets raised and 34 percent went into other digital assets. Most of Grayscale’s capital inflows are going to its Bitcoin product because investors are most familiar and comfortable with it. Eight of Grayscale’s nine different products are for single currencies ーlike Bitcoin or XRP. The ninth is a bundle that offers exposure to the largest digital currencies by market cap. “We’re starting to see a lot more interest in those types of structures, especially in the wake of seeing other firms shut down their index products,” Sonnenshein said of the large cap fund. “A lot of folks want to generally allocate to the space and not have to choose winners or avoid losers and like the idea of the large cap fund for that very reason.” Since late last year’s run-up, when the price of Bitcoin reached nearly $20,000, Fidelity, the third-largest asset manager in the world, announced plans to launch a crypto custody and institutional brokerage business. Goldman Sachs announced plans to open a crypto trading operation. Intercontinental Exchange, the parent company of the New York Stock Exchange, has entered the crypto industry through a new company called Bakkt. Earlier this week, Morgan Stanley released a bullish report on cryptocurrencies, hailing Bitcoin and other digital assets as a "new institutional investment class.” “The once taboo nature of investing in digital currencies has been shrugged off by most investors. When we go sit down with our hedge fund clients, endowments, whatever they may be, there is so much knowledge on the other side of the table that, to us, is really validating," Sonnenshein said. For full interview [click here](https://cheddar.com/videos/morgan-stanley-says-cryptocurrencies-are-a-new-asset-class).

Share:
More In Technology
Global Markets Impacted By Omicron Fears
Stock markets around the world continue to be impacted by fears of the new Omicron COVID-19 variant. President Biden today reiterated his stance that the new strain is cause for concern, but not cause for panic. Wells Fargo Investment Institute Global Equity Strategist Scott Wren joined Cheddar News' Closing Bell to discuss.
Shiba Brothers Partner With Bezoge Earth Project
Not only has the Shiba Inu cryptocurrency become the 13th most valuable cryptocurrency by market cap with a worth of over $23 billion, but it has made one duo, known as the Shiba Brothers, millionaires. The brothers, Tommy and James, and Oskar Kowalski, Founder of The Global Incubator, join Cheddar News' Closing Bell, where they discuss their collaboration on Legends of Bezogia.
Polestar CEO on New EV Offerings, Separating Itself From Competitors Like Tesla
As the Leonardo DiCaprio-backed, pure-play electric vehicle company Polestar plans to close a SPAC IPO with Gores Guggenheim, CEO Thomas Ingenlath talked to Cheddar about how the company positioned itself to be able to go public. With competition tightening in the electric vehicle sector, Ingenlath noted what differentiates his cars from the competitors. "Scandinavian cool design and of course the road to zero emissions is something that we take very, very seriously," he said.
Bitcoin Struggles to Reach $100,000 Year-End Value
Bitcoin is slowly coming back to life after plunging recently, but everyone's favorite cryptocurrency needs to chart a 77% rally in the next four weeks to reach the widely forecast year-end value of $100,000. Bitcoin was trading more than 0.8% percent lower on Thursday morning, Ethereum was also declining. David Nage, portfolio manager at Arca, joins Cheddar News to talk discuss the market.
Jack Dorsey Steps Down as Twitter CEO
Jack Dorsey is stepping down as CEO of Twitter. In a statement, he says he is leaving because the company is ready to move on from its founders. Twitter's chief technology office Parag Agrawal will take over as CEO. Ian Sherr, editor at large at CNET, joins Cheddar News to talk about the announcement.
Downtown Santa Monica District Partners with Metaverse "FlickPlay" App
Visitors in Santa Monica are now getting a whole new look into the new metaverse world. Starting on December 1st, the Downtown Santa Monica District Is Getting Fully Immersed in AR and VR. It's All in Partnership with 'Flick Play' which is the first-ever 'Play to Earn' Metaverse App that Basically Takes the Gamification of 'Pokemon Go' and combines It with more social aspects of an App like Tiktok. Founder of the FlickPlay App Pierina Merino, joined Cheddar to discuss more.
The Unknown Effects of TikTok on Mental Health
On a platform as massive as TikTok, there are bound to be some negative implications. While we know that social media sites can have harmful health effects for teens and adolescents, the research on TikTok's health effects is slim to none. Skye Barbic, assistant professor at the University of British Columbia joins Cheddar News.
Tesla Launches All-Electric Kids Cyberquad Vehicle
If your kid was on Santa's "nice list" this year, maybe you're willing to shell out $1,900 for Tesla's new Cyberquad. The automaker's all-electric ATV for children 8 years old and up is available to order now and is expected to begin shipping in two to four weeks.
Southeast Asia Superapp Grab CFO on Profitability, Growth as Company Goes Public
Grab, a Southeast Asia-based ride sharing, e-wallet, and delivery service, made its public debut on the Nasdaq via SPAC merger. CFO Peter Oey joined Cheddar's Brad Smith to talk about the IPO and why it was an ideal time for the company to go public. Oey noted that while Grab operates in 465 cities in eight Southeast Asian countries, there is still more opportunity to grow and expand while balancing profitability and growth.
Load More