*By Carlo Versano* What do Stan Lee, Logan Paul, and the royal wedding have in common? They were among the most Googled terms of 2018. Justin Burr, the search trends expert at Google, gave Cheddar some insight into the top Google trends of the year. Google searches can provide one of the more unvarnished looks into our own psyches ーand the annual compendium of what we searched for often does a better job of capturing a moment in time, or particular mood, than any poll or survey. As is often the case, celebrity deaths made up the bulk of the top Google searches of 2018, Burr said. Of the top 10 searches this year, seven were for celebrities who had died: Avicii, Mac Miller, Stan Lee, Anthony Bourdain, XXXTentacion, Kate Spade, and Stephen Hawking. The other three: "Black Panther," Meghan Markle, and the World Cup. (The World Cup won the distinction of being the top search in both the U.S. and around the world.) "People always go to Google when there are deaths," Burr said, "to understand who they were and what they did." In news searches, the Cup once again reigned supreme, followed by Hurricane Florence, the Mega Millions jackpot, the royal wedding, and election results. Burr said Google saw a huge spike in queries for "how to vote" leading up to the midterm election, which would jibe with the results ー which showed turnout was at a 50-year high. In terms of individuals, the most-searched names: Meghan Markle (again), Demi Lovato, Sylvester Stallone, Logan Paul, and Khloé Kardashian. Tristan Thompson was the most-searched athlete, and the Cleveland Cavaliers was the most-searched sports team. "There's always tangential relations between the different search results," Burr noted. See more of the top trends of the year at [google.com/2018](google.com/2018).

Share:
More In Business
Elizabeth Holmes Delays Going to Prison With Another Appeal
Disgraced Theranos CEO Elizabeth Holmes has avoided starting her more than 11-year prison sentence on Thursday by deploying the same legal maneuver that enabled her co-conspirator in a blood-testing hoax to remain free for an additional month.
Stretching Your Dollar: Benefits of Cash as an Asset Class
When people think of asset classes, most think of stocks and bonds. Mark Hamrick, senior economic analyst with Bankrate.com, joined Cheddar News to discuss why the current economy is making the cash savings account a more worthwhile investment than it's been in previous years.
Make or Break Week as Strong Tech Results Lift Stocks
Christine Short, vice president of research with Wall Street Horizon, joined Cheddar News to discuss Wednesday's trading session as positive earnings from some tech companies lifted stocks. "This is the safe haven for investors, the barometer of global growth depending on the company we're talking about," she said.
Load More