Google's James Rosenthal on Massive YouTube Use in the Living Room
Google's director of global agency James Rosenthal joined Cheddar to discuss YouTube's expansion into the home and how Google's growth.
WPP's CEO Sir Martin Sorrell said Google listens better than Facebook in terms of taking feedback from WPP.
In response, Rosenthal says their relationship could be attributed to working with WPP for a longer amount of time. Rosenthal says Google has learned the best way to get stuff done is to listen, and not impose on what they think is the only way things work.
On how clients are leaning into new initiatives such as virtual reality, Rosenthal says Google would like to first get to the basics and master ROI with clients before taking them to the next level.
In the latest earnings call Google CEO Sundar Pichai announced YouTube viewership in living rooms is up to 100 million hours per day, representing a 70 percent increase year over year. Rosenthal says the numbers speak for themselves on this new way of watching streaming content.
More than one-third of children interact with devices before the age of five. This is the same age when we're reminding kids to not talk to strangers, but what about strangers lurking on the internet? Children are increasingly becoming prime targets for cyber fraud and it's important to teach them how to stay safe from online fraudsters. Richard Dufty, chief commercial officer at Arkose Labs, joins Cheddar News to discuss.
As TikTok grows in popularity, so does its ad revenue potential. Research firm Insider Intelligence forecasts the app's revenue will likely triple in 2022 to more than $11 billion, putting it past the sales of both Twitter and Snapchat combined. Cheddar News takes a closer look.
Snapchat has launched its first features to help users learn American Sign Language through its lenses and a game. The project was spearheaded by deaf and hard-of-hearing workers. Cheddar News was joined by Austin Vaday, software engineer at Snap, and his sign language interpreter, Jonathan Webb, to discuss the ASL Fingerspelling Lens and how the project came together. “We wanted to find a way to appropriately and properly educate the community so that folks can communicate with people like me using sign language," Vaday stated.
Brittan Heller, founder of the Center for Digital Civil Rights and a fellow at the Atlantic Council, joins Cheddar News to discuss the rise of sexual assault in the metaverse.
The second-largest stablecoin, USDC, backed by the company Circle recently received a $400 million funding infusion from traditional financial firms like BlackRock and Fidelity even as crypto reels from more high profile heists.
A group of Tesla shareholders suing CEO Elon Musk over some 2018 tweets about taking the company private is asking a federal judge to order Musk to stop commenting on the case.
