Google's James Rosenthal on Massive YouTube Use in the Living Room
Google's director of global agency James Rosenthal joined Cheddar to discuss YouTube's expansion into the home and how Google's growth.
WPP's CEO Sir Martin Sorrell said Google listens better than Facebook in terms of taking feedback from WPP.
In response, Rosenthal says their relationship could be attributed to working with WPP for a longer amount of time. Rosenthal says Google has learned the best way to get stuff done is to listen, and not impose on what they think is the only way things work.
On how clients are leaning into new initiatives such as virtual reality, Rosenthal says Google would like to first get to the basics and master ROI with clients before taking them to the next level.
In the latest earnings call Google CEO Sundar Pichai announced YouTube viewership in living rooms is up to 100 million hours per day, representing a 70 percent increase year over year. Rosenthal says the numbers speak for themselves on this new way of watching streaming content.
The CEO at Activision Blizzard Bobby Kotick apologized to employees after the company had been rocked by the public airing of sexual harassment claims that went unchecked. Kotick also asked that his compensation of more than $150 million be slashed to just over $62,000.
Stacey Stevens, President of iCAD, joins 'Cheddar Innovates' to discuss how 'Profound A.I. Risk' works as a short-term breast cancer risk estimation for women.
On this episode of 'Cheddar Innovates': President of iCAD breaks down how its technology is being used as a short-term breast cancer risk estimation for women; A look at Curiosity Stream's 'The Science of Thrills.'
Cheddar's Ken Buffa took the Pixel 6 Pro for a test drive, highlighting some of the new features. The latest Google smartphone comes with an upgraded camera visor that holds three cameras in place as well as Gorilla Glass Victus covering the front and back protecting against drops and scratches. The device also contains Google's first homemade processor chip called Tensor and retails for about $899.
Dems race for a deal on President Biden's economic agenda ahead of his big foreign trip. What to make of the latest threat assessment in Afghanistan. Plus, the meme cryptocurrency of the moment that's now worth more than many Fortune 500 companies.
