Google's James Rosenthal on Massive YouTube Use in the Living Room
Google's director of global agency James Rosenthal joined Cheddar to discuss YouTube's expansion into the home and how Google's growth.
WPP's CEO Sir Martin Sorrell said Google listens better than Facebook in terms of taking feedback from WPP.
In response, Rosenthal says their relationship could be attributed to working with WPP for a longer amount of time. Rosenthal says Google has learned the best way to get stuff done is to listen, and not impose on what they think is the only way things work.
On how clients are leaning into new initiatives such as virtual reality, Rosenthal says Google would like to first get to the basics and master ROI with clients before taking them to the next level.
In the latest earnings call Google CEO Sundar Pichai announced YouTube viewership in living rooms is up to 100 million hours per day, representing a 70 percent increase year over year. Rosenthal says the numbers speak for themselves on this new way of watching streaming content.
On this episode of Cheddar Innovates, Peggy Whitson, Director of Human Space Flight, Axiom Space, breaks down Axiom's involvement in the first fully-private mission to the ISS, and her experience spending 665 days in space; William Li and Danielle Chang, co-founders of The Hao Life, discuss how they're shaking up the $71 billion supplement industry by putting a modern spin on traditional natural Chinese remedies; Cheddar gets a look at Curiosity Stream's 'Sagrada Familia: Gaudi's Challenge.'
On this episode of Cheddar Innovates: President of The Pillow Bar breaks down how everyone can benefit from a pillow customized to their unique way of sleeping; CEO of H2Pro explains how to bring environmentally friendly hydrogen to scale; Cheddar gets a look at Curiosity Stream's 'Suppressed Science.'
On this episode of Cheddar Innovates: Gardenuity CEO breaks down how gardening can improve your wellbeing; Augmedix CEO discusses how this technology is helping doctors fight burnout; Cheddar gets a look at Curiosity Stream's 'Suppressed Science.'
On this episode of Cheddar Innovates: Atom Limbs CEO breaks down how the Atom Touch prosthetic is different from other prosthetics on the market; CEO & Chief Scientific Officer of MyMD explains how the MYMD-1 is on track to be the first FDA-approved drug to treat aging and age-related diseases; A look at Curiosity Stream's 'The Future of Warfare.'
On this episode of Cheddar Innovates: SkilsVR CEO explains how virtual reality is being used to train frontline workers to handle difficult customers; Rubicon CEO breaks down how technology and sustainability will go hand in hand in the future; Cheddar gets a look at 'Our Infinite Universe.'
As Russian forces invade Ukraine, millions of dollars in cryptocurrency has flowed into the country to lend support. Russian citizens are also seeing the appeal after sanctions have made their traditional banks unreliable. Robbie Heeger, president and CEO of Endaoment, joins Cheddar News to discuss.
Amazon unveiled its new mobile app called Amp as a direct competitor to Clubhouse, allowing people to host live radio shows. Although it is still in beta, users can join the waitlist from the iOS store.
The war in Ukraine continues to reveal heartbreaking gut-wrenching stories. The war in itself is not only devastating but also expensive. Experts estimate that Russia is draining nearly $20 million dollars each day to continue occupying and invading Ukraine. All this could force the country to turn to cryptocurrencies. It's a major turn for the country that briefly considered outlined digital assets entirely, but it could also have serious implications for cryptos. Managing Director at Quantum Fintech Group, Harry Yeh, joined Cheddar to discuss more.