Cheddar's Kristen Scholer sits down with Pam Kaufman, Chief Marketing Officer at Nickelodeon, at the Ad Council's Annual Public Service Award dinner to discuss the network's strategy for its digital content. Kaufman talks about being equally focused on traditional TV and digital, as well as product. Nickelodeon is also targeting live content, and making it a huge priority in 2018.
Future Nickelodeon projects are also getting a warm reception from parent company Viacom after a year-long road of leadership changes. Nickelodeon just launched a 5-star family hotel in Punta Cana, Dominican Republic, in hopes of catering to what Kaufman calls "velcro" families. Velcro families are families who like to spend a lot of time together as a group.
Kaufman also talks about the '90s nostalgia boom, and how Nickelodeon is capitalizing on the trend. She reveals the network will start teasing a reboot of the Teenage Mutant Ninja Turtles in fall of 2018. Spongebob Square Pants is also making a comeback: the curtain goes up on a live Broadway production of the cartoon hit this December 4th.
Best Buy lowered its sales outlook for the rest of the year despite a positive quarterly earnings report.
X Corp, formerly known as Twitter, is facing over 2,200 arbitration cases.
Google Flight added a new feature that tracks flight prices.
Businesses posted far fewer open jobs in July and the number of Americans quitting their jobs fell sharply for the second straight month, clear signs that the labor market is cooling in a way that could reduce inflation.
American Airlines said it was fined $4.1 million for keeping passengers on planes during long on-ground delays.
3M said it will pay $6 billion to settle lawsuits claiming that it sold defective earplugs to the U.S. military.
Meta said it disrupted a campaign of disinformation linked to Chinese law enforcement.
Buying your first home can be challenging with rising interest rates and other costs. Cheddar News spoke with Amira Elgoneimy, a premiere agent with Redfin who caters to the New Brunswick, NJ area, and Daryl Fairweather, chief economist with Redfin, about the process involved in purchasing a residence in a competitive market.
Experts from Redfin real estate brokerage explain the challenges buyers are experiencing as they try to buy their first homes.
The Biden administration is targeting the blood thinner Eliquis, diabetes treatment Jardiance and eight other medications for Medicare's first-ever drug price negotiations as it seeks to lower medical costs for Americans.
