*By Madison Alworth*
[George Takei](https://www.cnn.com/videos/politics/2018/06/25/george-takei-trump-immigration-rhetoric-bts-rs.cnn) is an outspoken critic of President Trump.
And now the actor is taking his gripes to a new, augmented level, with the app House of Cats. The app launched this week and allows users to interact with animated characters "Trumpy Cat," "Meowlania," and "Vladdy Putin," to name a few.
"I'm a political animal, feline inclined" said Takei in an interview with Cheddar Thursday. "We love cats and we all love politics and to put them together is the House of Cats with a Trumpy Cat."
The satirical Trump can be superimposed onto any surface. Users then instruct him to recite dialogue of their own choosing or even any of the president's real tweets. Users can also record and share videos of themselves in conversation with Trumpy Cat and his band of feline followers.
The app, available on Apple products and Google Play, costs $0.99. As of now, there are no plans to develop costlier, subscription-only content. Takei will donate a certain percent of the profits to Refugees International, a charity for displaced people.
"We are going to counter \[Trump's]\ hostility with support," Takei said.
For the full segment, [click here.](https://cheddar.com/videos/george-takei-launches-new-ar-mobile-game-house-of-cats)
Food technology startup Tender Food raised $12 million in a seed round led by Chris Sacca's Lowercarbon Capital. Tender says it specializes in creating alternative meats with an authentic texture and is on a mission to make alternative meats so delicious, nutritious, and affordable, that eating meat from animals will no longer make sense. Christophe Chantre, co-founder & CEO of Tender Food, joins Cheddar News' Closing Bell to discuss.
With the number of Ukrainians being displaced due to the Russian invasion surging, two students from Harvard took it on themselves to develop a website to help connect potential hosts with refugees seeking housing. The co-founder of the website Ukraine Takes Shelter, Marco Burstein, joined Cheddar news to discuss working together with fellow freshman Avi Schiffmann to streamline the effort to aid Ukrainian refugees. "We basically worked for three days straight developing the website, and since then the response has been pretty incredible," Burstein said.
Image-sharing social media platform Pinterest is marking Women's History Month through its Pinterest Elevates program, designed to help grow 10 underrepresented businesses with monetary and strategic support. Alise Marshall, senior global lead for public affairs at Pinterest, joined Cheddar News to explain how the program is helping to uplift women and women of color with businesses of their own. “This was in response to issues that we saw happening in the community, and ways that we thought that we were uniquely positioned to respond," she said.
Twitter is pulling back its latest change after receiving major pushback from users. The feature pushed the user timeline experience onto a "home" feed that used individualized algorithms for displaying tweets rather than posting them in chronological order.
Cheddar catches up with Lior Keet, EY Emerging Technology Managing Director, at South by Southwest to discuss what's on the minds of today's tech leaders, and how IT can play a role in an organization's ESG agenda.
