Electronic Arts is in some trouble with its Star Wars fan base.
"Star Wars Battlefront 2," officially comes out on Friday, but many players are already upset over the expensive in-game transactions necessary to unlock certain characters. Tamoor Hussain, editor at GameSpot and Russell Holly, managing editor of VRHeads.com joined Cheddar to discuss the concept of paying extra within a game.
Hussain says that it used to take a significant number of hours to gain points in order to unlock certain characters, which upset players. So, companies began to add the option to buy the power to unlock them. But people are still upset. He says it could impact sales this week, but many people won't be looking into the issue too deeply.
Holly says in-game transactions are a tremendous business for Electronic Arts, which just bought Respawn Entertainment for over $400 million.
To ease some of the pressure, EA said that it will reducing the amount of resources it'll take to access key players in the upcoming game.
"They kind of changed the discoursed around the game," Hussain said, adding that this move will sway public opinion positively.
Figuring out best practices when it comes to preventing airborne transmission is inherently challenging though, especially when it comes to the technical aspects of retrofitting ventilation systems.
Peloton reported a substantial jump in revenue, raking in more than $600 million in the fourth quarter
Alabama State University has managed to keep COVID-19 infections at zero despite rising cases on college campuses. University president, Quinton Ross, Jr, joined Cheddar to discuss new technology that scans for coronavirus symptoms.
In the 1980's and 90's, the solar car was deemed the future of transportation. Yet, just as quickly as it arrived, the solar car disappeared. But today, as the problems caused by our reliance on fossil fuels have grown, so has a demand for alternative sources of energy for our vehicles. While electric cars are rapidly gaining a larger share of the automotive market, this technology still relies on electricity from a grid often fueled by petroleum or coal. And this is why some companies today are again trying to harness the most powerful energy source we know: the sun.
Electric vehicle maker, Nikola, announced a partnership with General Motors to construct its electric pick up truck, the Badger. Founder and executive chairman, Trevor Milton, joined Cheddar to production timeline and benefits of joining GM.
From Wall Street to Silicon Valley, these are the top stories that moved markets and had investors, business leaders, and entrepreneurs talking this week on Cheddar.
Stocks fell sharply on Wall Street Thursday as high-flying technology companies took a tumble after months of spectacular gains.
With just two months left until the U.S. presidential election, Facebook says it is taking additional steps to encourage voting, minimize misinformation and reduce the likelihood of post-election “civil unrest.”
Patreon has been valued at over $1.2 billion as the coronavirus pandemic forces creators find new outlets. CEO Jack Conte joined Cheddar to discuss the company's vision.
Altice USA, Cheddar's parent company, has made an offer to purchase the rest of Cogeco, which owns Atlantic Broadband. Altice USA will sell the Canadian assets to Rogers Communications.
