Car racing remains a male-dominated sport, but there are signs that there could be change coming down the road.
Only five female drivers have entered a Formula One Grand Prix, ten women have entered an Indy 500 race, and 16 women have driven in a NASCAR Cup Series. There’s hope for change, though, in the Formula E all-electric vehicle competition, which has already featured three female drivers during its seven seasons.
“Aside from gender, we’re all our individual characters,” said ROKiT Venturi Formula E team principal Susie Wolff. “There cam be boys that prefer ballet and girls that prefer cars, and it's just making sure that we make sure that the girls that are interested in the sport are getting the opportunity to enter and be successful.”
In 2014 Wolff became the first woman to participate in a Formula One weekend in more than two decades when she drove in a practice session. She now leads ROKiT Venturi’s team and a third team's members are women.
“It's hugely advantageous for me in my role now, the fact that I was a driver, because I know what it's like for the drivers in the car and I know the pressures they're under,” she explained. “And I also, from my perspective now, see what it takes to get the right environment, the right people on board to create that energy in the team which can be be such an important part of success.”
Adding women gives teams another vantage point, added ROKiT Venturi head of partnerships Chloe Bearman.
“I think being a female adds a different perspective and definitely the team I’m at right now, with Venturi, we're leading the way,” she said. “And we're showing that a team that is diverse, there's real strength in that.”
Forty-eight percent of workers for Formula E and member organizations are women. With electric cars emerging as the future of the automotive industry, the organization is hoping it can pave the way for further gender equality.
“The great thing is when you walk up and down that grid is that more girls feel like they can take part,” said Formula E chief strategy and business development officer Hannah Brown.
Since making his first custom car over 25 years ago, Doug DeBerti has made a name for himself in the auto world. Now his son is taking the wheel as he races towards a professional driving career. It's all chronicled in the new Discovery series "Twin Turbos."
Olympic Silver Medalist Elana Meyers Taylor says that tech is involved in everything from analyzing runs to the sleds. She also talks about other aspects of the Games that would benefit from technology.
Cheddar Politics goes in-depth on the gun debate with The Young Turks, Rare Media, and Congressman Ted Deutch (D-FL). Between Bells catches up with Glam Masters' Kandee Johnson, and UnREAL's Bart Edwards.
Not all NFL players head to Disney World once the Super Bowl ends. The NFL Players' Association is in the fourth year of its externship program which finds offseason opportunities for athletes looking to boost their resumes. Fanatics' Rebecca Kulick and NFL Linebacker Brandon Chubb join Cheddar to reveal what they've gotten out of the experience.
A report by Yahoo! revealed that an FBI probe into NCAA corruption identifies possible violations by basketball powerhouse schools including Kentucky, UNC, Kansas, Duke, Texas, and more than 15 others. Sports Attorney Jason Belzer, President at Game, broke down the implications of the allegations.
Samsung finally revealed its Samsung Galaxy S9 phone on the sidelines of Mobile World Congress. Warren Buffett spent more money on Apple stock last year than on any other company. Cheddar sits down with Francis Lawrence, director of the new film "Red Sparrow," starring Jennifer Lawrence. And we recap the biggest moments from the 2018 Winter Olympics with James Yoder, CEO and founder of Chat Sports.
James Yoder, founder and CEO of Chat Sports, shares his thoughts on the biggest moments from the PyeongChang Winter Olympics. Yoder says he was underwhelmed by the closing ceremony and the performance of the U.S. team.
Americans are coming off big gold medal wins on Thursday from the women's hockey team to men's curling. For premiere athletes, olympic glory can also come with high-valued sponsorship deals. In this episode of Generation Trader in Partnership with E*TRADE Cheddar Anchors Hope King and Baker Machdo explore the performance of some of the top sponsors at this year's winter games.
A number of businesses are cutting ties with the National Rifle Association in the days following the Parkland school shooting. Cheddar speaks with David Hogg, a student at Marjory Stoneman Douglas High School, about the tragic shooting in Parkland and the #NeverAgain movement. In other news, General Mills is buying natural pet food maker Blue Buffalo for $8 billion in cash. And Chris Tung, Chief Marketing Officer at Alibaba, discusses the company's first official partnership with the International Olympic Committee.
Jeff Lin is the co-founder of Fanchest, a Brooklyn-based startup that ships boxes of sports gear straight to your door. He tells Cheddar what keeps him going every day.
Load More