John Sculley, Former Apple CEO and Co-Founder of Zeta Global, joins Cheddar to discuss a new funding round done by Zeta Global. The company is now estimated to be worth $1.3 billion, after raising $140 billion in August.
Sculley talks about what Zeta Global is looking for when it comes to acquisitions. Since 2007, the firm has bought almost a dozen companies, and now potential targets are coming to the company directly. Sculley says Zeta's growth rate is almost 40% each year, and it's very profitable. He believes smaller companies want to be advised by the cloud marketing company.
Zeta Global serves about 70% of the Fortune 500 companies.
The company's goal is to get bigger at a fast pace and continue growing. Sculley talks about the marketing duopoly of Google and Facebook, and why the two tech companies have had such success in the marketing world.
Catching you up on what you Need to Know on March 16, 2022, with updates on Ukraine and Russia, a container ship gets stuck in the Chesapeake Bay, Disney employees stage a walkout over the "Don't Say Gay" law in Florida, and NASA completes its first spacewalk of 2022.
Janet Balis, EY Marketing Practice Leader, joins Cheddar News at South by Southwest to break down what exactly the metaverse is, how brands can start to break into this experience, and why to keep the digital divide in mind as the metaverse grows.
U.S. chipmaker Intel unveiled plans on Tuesday to invest up to $88 billion across Europe as part of an ambitious expansion aimed at evening out imbalances in the global semiconductor supply chain.
Dustyn Kim, Chief Revenue Officer at Artsy, joins Cheddar News' Closing Bell, where she says increasing demand helped push the online art marketplace to NFTs and outlines how her company is helping educate investors looking to learn more about digital assets.
Food technology startup Tender Food raised $12 million in a seed round led by Chris Sacca's Lowercarbon Capital. Tender says it specializes in creating alternative meats with an authentic texture and is on a mission to make alternative meats so delicious, nutritious, and affordable, that eating meat from animals will no longer make sense. Christophe Chantre, co-founder & CEO of Tender Food, joins Cheddar News' Closing Bell to discuss.
