John Sculley, Former Apple CEO and Co-Founder of Zeta Global, joins Cheddar to discuss a new funding round done by Zeta Global. The company is now estimated to be worth $1.3 billion, after raising $140 billion in August.
Sculley talks about what Zeta Global is looking for when it comes to acquisitions. Since 2007, the firm has bought almost a dozen companies, and now potential targets are coming to the company directly. Sculley says Zeta's growth rate is almost 40% each year, and it's very profitable. He believes smaller companies want to be advised by the cloud marketing company.
Zeta Global serves about 70% of the Fortune 500 companies.
The company's goal is to get bigger at a fast pace and continue growing. Sculley talks about the marketing duopoly of Google and Facebook, and why the two tech companies have had such success in the marketing world.
The behind-the-scenes story of HBO's history is chronicled in the new book 'Tinderbox: HBO's Ruthless Pursuit of New Frontiers.' The book tells the true story of how HBO came to dominate the television industry as we know it. The man behind the book has interviewed over 700 key sources to uncover a bottomless trove of secrets, surprises, and never before heard stories. James Andrew Miller joins Cheddar News to share more.
As the world of trading in cryptocurrency gets more popular experts say competition in the space could get bigger within the next year. CEO of Onramp Invest Tyrone Ross, joined Cheddar to discuss more.
Zach Jones, CEO of C-Zero, and Henrietta Moon, Co-Founder and CEO of Carbo Culture, joined Chedder to discuss the innovations their respective companies use in order to fight climate change, and the importance of utilizing private business in this fight.
Apple officially announced its self-service repair program allowing customers to buy individual tools and parts to fix their own devices. It comes as Apple continues to face pressure from 'right-to-repair' advocates. Ian Sherr, Editor at Large, CNET, joined Cheddar to discuss the significance of the move.
Drew McElroy, Chairman & Co-Founder of Transfix, joined Wake Up With Cheddar to break down how to address problems facing the trucking industry, amid rampant inefficiency and driver shortages.
Jill and Carlo are back to cover the latest in the Rittenhouse trial, new information on the origins of Covid, return-to-office and more.
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