Fitness Tracking Company Strava Launches 'Do Good' Campaign
CEO James Quarles says the company wants people to put down their phones and be more active. But Strava has come under fire earlier this year after a report found the tracking data could give clues to the locations of sensitive areas like military bases.
For full interview, [click here](https://cheddar.com/videos/strava-debuts-givekudos-ad-campaign).
Roadway deaths in the U.S. are mounting despite government test data showing vehicles have been getting safer. While the number of all car-related fatalities has trended upward over the last decade, pedestrians and cyclists have seen the sharpest rise: over 60% between 2011 and 2022.
