Luke Leifeste, Engagement Editor at GQ, discusses Mark Zuckerberg's announcement that the News Feed will now prioritize posts from friends and family over posts by publishers.
Leifeste says, "Facebook giveth and Facebook taketh away," noting that the company has a history of doing what they want, ultimately forcing advertisers and publishers to adjust. Leifeste digs into both sides of the conversation, saying that some are arguing this could be good for publishers because they will have to focus on who their audience really is as they pursue other platforms.
We also talk about the 'fake news' problem. Will focusing on the content of friends and family help that problem or exacerbate it?
TikTok has rolled out updated rules and standards for content and its CEO warned against a possible U.S. ban on the video sharing app as he prepares to face Congress.
Brands are always looking for ways to scale and innovate. Cheddar News catches up with John Dubois, EY Consumer Data & Analytics Leader, at EY's Emerging Tech pop-up event at SXSW to find out how brands can stay ahead of emerging tech.
Blue check marks are coming to Instagram and Facebook. Meta CEO Mark Zuckerberg on Friday announced the expansion of a premium subscription service for $11.99 per month on the web and $14.99 on mobile. The service launched in Australia and New Zealand last month.
