Luke Leifeste, Engagement Editor at GQ, discusses Mark Zuckerberg's announcement that the News Feed will now prioritize posts from friends and family over posts by publishers.
Leifeste says, "Facebook giveth and Facebook taketh away," noting that the company has a history of doing what they want, ultimately forcing advertisers and publishers to adjust. Leifeste digs into both sides of the conversation, saying that some are arguing this could be good for publishers because they will have to focus on who their audience really is as they pursue other platforms.
We also talk about the 'fake news' problem. Will focusing on the content of friends and family help that problem or exacerbate it?
Irrigreen, an irrigation system startup that develops robotic sprinkler systems for homeowners and recently, recently secured $15 million in seed funding. Shane Dyer, CEO and co-founder of Irrigreen, joined Cheddar News to explain the benefits of the company's system that saves water with less equipment.