Facebook Wants to Give Users Control of the Ads They See
Facebook says it wants users to have more privacy, and one way to do that is to allow them to control the ads they see.
Erin Egan, the company’s Chief Privacy Officer and VP of U.S. Public Policy, says it’s part of the social media giant’s goal to improve the user experience.
“People choose to come to Facebook. They choose to engage with communities, with issues, with lots of folks that matter to them, and so what we want to do is make that experience meaningful for people,” she told Cheddar in an interview Tuesday. “Ads [are] one piece of it. We want advertising to be useful, we want the experience to be meaningful. That’s what this is all about.”
Facebook has come under fire for the way ads appear on its site -- both because publishers could target users based on race, religion, or other factors and because of the way Russian-backed groups used the platform during the 2016 election.
Earlier this week the CMO of Unilever threatened to pull its ads from both Facebook and Google if the companies didn’t clean up their acts.
For full interview [click here](https://cheddar.com/videos/the-importance-of-facebook-privacy-check-ups).
Investopedia's Caleb Silver shares thoughts on the upcoming Fed meeting, why individual investors are still slightly skeptical, and what he's looking for from mega cap tech earnings.
Season's greetings! Tax season, that is. January 29 is the first day you can file your tax return. We walk you through each step — plus a checklist you can download.
The Q-Collar helps protect athletes from impact-related concussions. Now, the U.S. Army is evaluating if the device could help reduce traumatic brain injury cased by blast weapons.
Co-founder and executive chairman of the board at Vaxxinity Lou Reese shares how the company is working to bring vaccines for chronic illnesses like heart disease and Parkinson’s to market with an eye for accessibility.
Mario Veneroso, Kingsview Asset Management Partner, weighs in on the latest economic data and whether the market is pricing in too many rate cuts for the coming year.
Apple has rolled out an update to its operating system this week with a feature called Stolen Device Protection. It makes it a lot harder for phone thieves to access key functions and settings, and users are being urged to turn it on immediately.
